Well, hi there!
I’m Alex, an award-winning multidisciplinary Principal Design Lead with 14 years of experience in Visual, Graphic, and UX/UI Design; Art Direction; fintech; digital and traditional advertising; and Illustration. My relentless love and curiosity for smart, human-centered, quirky, and impactful design has allowed me to shape and design for some of the most loved brands and products.
Ranked under the top creatives in Africa and the Middle East by the Loerie Awards Official Ranking 2019 with a few awards under my belt, I love creating work that contributes to a holistic, unique, and satisfying experience. This involves confidently rolling up my sleeves, to focus on visual design; concept development; usability solutions; branding; illustration; interaction design; communication strategy; and creating strategic and visual transformations to help develop and evolve products and brands.
Select brands include: Yoco, Siemens, Playstation, bidorbuy, Oreo, Castrol, Halls, Mazda, Cadbury, Hollard Insurance, Distell, Nedbank, Exclusive Books, Unilever, Jet Fashion, and many more.
Besides that, I’m also a comic book nerd, lover of all things Japan, seasoned dog head scratcher, Neil Gaiman fan, and illustrate in my spare time (@alex_pearl_illustrates).
For collaborations, my resume, or just to say hi, drop me a mail: sandy.pearl.adler@gmail.com